How Do I Setup Facebook Pixel?

The Facebook pixel is an analytics tool that allows you to measure the effectiveness of your advertising by understanding the actions people take on your website.

How to Find Your Facebook Pixel ID

To find your Facebook Pixel ID you first need to find the Events Manager page in your Facebook Account.

To access this page you'll need to click on the Ads Manager link located on the left-side menu from your Facebook homepage. You may need to click a 'See More' button to reveal the lower part of the menu where it is located.

From there you will click the button at the top of the left-side bar that looks like 9 dots in a square. It should be right above your profile image. This will pop-out another menu where the Events Manager link is located.

You will find your Facebook Pixel ID located in the left-side column under 'Data Sources'

You can then highlight your Pixel ID and copy it (Ctrl+C or ⌘+C). Your Facebook Pixel ID should be 15 numbers long.

If you do not have a Facebook Pixel created you can find how to do so by visiting this walkthrough support article:
https://www.facebook.com/business/help/952192354843755


How to Add Facebook Pixel to your online order account Admin

  1. Login to your account.
  2. Click on Restaurant Manager in Navigation Menu at the top of the page.
  3. Under Restaurant Settings, select the Custom Settings link.

4. Scroll down the page until you locate the Facebook Pixel section.

5. Fill in your Facebook Pixel ID (15 numbers) and click the Save these Changes button.

6. Our system will include the Pixel Base Code on all your pages.

To remove your Facebook Pixel, delete your Pixel ID from the form and select the Save These Changes button.

The time it will take for your Facebook Pixel to begin working once added to your account should typically be about 15 minutes. The time it takes for your Facebook pixel to update and track events, in general, can vary depending on your budget, rate of spend, and amount of events fired per day.